cpa-diagnostics
When your CPA spikes, Claude breaks down exactly what caused it. It looks across your campaign data and isolates the contributing factors — audience fatigue, bid landscape shifts, creative decay, landing page conversion drops, budget distribution changes, or new competitor activity.
Install / Use
npx skills add irinabuht12-oss/marketing-skills --skill cpa-diagnosticsInstalls into whichever agent you are using.
SKILL.md
Installable skill definition
Quality Score
Category
Development & EngineeringSupported Platforms
Tags
Our assessment of cpa-diagnostics
cpa-diagnostics scores 74/100 on our quality scale, 2682nd of 3,680 Development & Engineering skills we index.
Its SKILL.md is 2.4 KB long, split into 7 sections and no code examples: moderately detailed.
With 1,836 GitHub stars, it is one of the more widely adopted skills in the catalogue.
Maintenance, license and trust
- The repository was last updated 6 days ago, so cpa-diagnostics is actively maintained.
- No license is declared. By default that means all rights are reserved: you can read it, but reusing or redistributing it is not clearly permitted. Ask the author before building on it commercially.
- Its trust signals score 88/100, with 1 caution from licensing, adoption, age or documentation. These come from repository metadata, not a code audit — read the skill file before letting an agent act on it.
Safety scan
No issues foundOur scan of the whole file found no instruction hijacking, hidden characters, credential access, data exfiltration or destructive commands.
Automated pattern scan on 2026-09-30. It catches known dangerous patterns, not every risk — read a skill before letting an agent act on it.
cpa-diagnostics compared with similar skills
All 4 of these similar skills score higher than cpa-diagnostics; compare them before choosing.
| Skill | Score | Stars | Updated | Format |
|---|---|---|---|---|
| cpa-diagnostics (this skill)by irinabuht12-oss | 74 | 1.8k | 6d ago | SKILL.md |
| ai-job-searchby MadsLorentzen | 100 | 44.5k | 1d ago | CLAUDE.md |
| claude-howtoby luongnv89 | 100 | 41.7k | 3d ago | CLAUDE.md |
| algorithmic-artby anthropics | 100 | 177.9k | 7d ago | SKILL.md |
| pptxby anthropics | 100 | 177.9k | 7d ago | SKILL.md |
Frequently asked questions
- How do I install cpa-diagnostics?
- Run
npx skills add irinabuht12-oss/marketing-skills --skill cpa-diagnostics. The install tabs above show the steps for each supported agent. - Which AI agents does cpa-diagnostics work with?
- It is written for Claude Code, as a SKILL.md file. Other agents that read the same format can often use it too.
- Is cpa-diagnostics safe to use?
- Our scan of the whole file found no instruction hijacking, hidden characters, credential access, data exfiltration or destructive commands. It declares no license and scores 88/100 on trust signals. Skills are instructions an agent will follow, so read the file before installing it and do not approve commands you do not understand.
- Is cpa-diagnostics still maintained?
- The repository was last updated 6 days ago, so cpa-diagnostics is actively maintained.
Skill content
View source on GitHubname: cpa-diagnostics description: When your CPA spikes, Claude breaks down exactly what caused it. It looks across your campaign data and isolates the contributing factors — audience fatigue, bid landscape shifts, creative decay, landing page conversion drops, budget distribution changes, or new competitor activity. Platform: Google and Meta. metadata: platform: Google and Meta
1/ CPA Diagnostics — Google + Meta
What it does
When your CPA spikes, Claude breaks down exactly what caused it. It looks across your campaign data and isolates the contributing factors — audience fatigue, bid landscape shifts, creative decay, landing page conversion drops, budget distribution changes, or new competitor activity.
How it works
Feed Claude your campaign data for the current period vs the previous period. It compares metrics at every level — campaign, ad set, ad, keyword, audience, placement — and identifies where the variance is coming from. Results are ranked by impact so you know what to fix first.
Practical example
CPA went from $42 to $67 overnight. Claude identifies that 73% of the increase came from one ad set where frequency hit 4.2 and CTR dropped 31%. Another 18% came from a search campaign where a broad match keyword started matching irrelevant queries. The remaining 9% was a landing page with slower load time after a site update.
What you get back
- Ranked list of factors driving the CPA change with percentage contribution
- Specific campaigns, ad sets, keywords, or audiences causing the issue
- Recommended fixes for each factor in priority order
- Comparison data showing exactly what shifted between periods
When to use it
- CPA jumps more than 15-20% day over day or week over week
- Client asks "why did performance drop" and you need an answer fast
- Monday morning account checks when you need to catch weekend issues
- Before budget calls to identify and fix problems proactively
Data access (Ryze MCP)
This skill works best with live account data. Connect the free Ryze MCP once and Claude reads your Google Ads, Meta Ads, GA4 and Search Console directly:
- claude.ai / Claude Desktop: Settings → Connectors → Add custom connector →
https://connector.get-ryze.ai/mcp - Claude Code:
claude mcp add ryze --transport http https://connector.get-ryze.ai/mcp - Cursor: Settings → MCP → add the same URL
Setup guide: https://www.get-ryze.ai/how-to-connect-claude-to-google-meta-ads-mcp
Related Skills
ai-job-search
44.5kThe job search that runs on your machine. AI job application framework built on Claude Code: evaluate postings, tailor CVs, write cover letters, prep interviews. Fork it and own it.
claude-howto
41.7kA visual, example-driven guide to Claude Code — from basic concepts to advanced agents, with copy-paste templates that bring immediate value.
algorithmic-art
177.9kCreating algorithmic art using p5.js with seeded randomness and interactive parameter exploration. Use this when users request creating art using code, generative art, algorithmic art, flow fields, or particle systems.
pptx
177.9kUse this skill any time a .pptx or .potx file is involved in any way — as input, output, or both. This includes: creating slide decks, pitch decks, or presentations; reading, parsing, or extracting text from any .pptx or .potx file (even if the extracted content will be used elsewhere, like in an em…
Trust signals
From repository metadata: license, adoption, age and documentation. Not a code audit — see the Safety scan above for what the skill file itself contains.