appeeky
appeeky / ab-test-store-listing
2.1kWhen the user wants to A/B test App Store product page elements to improve conversion rate. Also use when the user mentions "A/B test", "product page optimization", "test my screenshots", "test my icon", "conversion rate optimization", "CPP", or "custom product pages".
appeeky / android-aso
2.1kWhen the user wants to optimize their Google Play Store listing — title, short description, full description, keywords, ratings, or Play Store-specific features
appeeky / app-analytics
2.1kWhen the user wants to set up, interpret, or improve their app analytics and tracking. Also use when the user mentions "analytics", "tracking", "metrics", "KPIs", "App Store Connect analytics", "install tracking", "funnel", "attribution", or "how is my app performing".
appeeky / app-icon-optimization
2.1kWhen the user wants to design, test, or improve their app icon to increase tap-through rate and conversions in App Store search and browse
appeeky / app-launch
2.1kWhen the user wants to plan a launch strategy for a new app or major update. Also use when the user mentions "app launch", "launch plan", "launch checklist", "pre-launch", "launch day", or "how to launch my app". For ongoing ASO after launch, see aso-audit.
appeeky / app-marketing-context
2.1kWhen the user wants to create or update their app marketing context document. Also use when the user mentions "app context", "marketing brief", "app positioning", or when starting any ASO or app marketing project. This is the foundation skill — all other skills check for this context first.
appeeky / app-preview-video
2.1kWhen the user wants to plan, script, produce, or optimize App Store Preview videos or Google Play promo videos — the autoplay videos that show in App Store/Play Store search and product pages
appeeky / app-rejection-recovery
2.1kWhen the user's app or update was rejected by Apple App Review or Google Play Review and they need to diagnose why, fix it, and resubmit fast
appeeky / app-store-featured
2.1kWhen the user wants to get featured on the App Store or understand the editorial process. Also use when the user mentions "get featured", "App Store editorial", "App of the Day", "Today tab", "Apple featuring", or "how to get Apple to feature my app". For launch strategy, see app-launch.
appeeky / apple-search-ads
2.1kWhen the user wants to set up, optimize, or scale Apple Search Ads (ASA) campaigns — including keyword bidding, match types, campaign structure, Creative Product Sets, CPP routing, and ROAS optimization
appeeky / asc-metrics
2.1kWhen the user wants to analyze their own app's actual performance data from App Store Connect — real downloads, revenue, IAP, subscriptions, trials, or country breakdowns synced via Appeeky Connect
appeeky / aso-audit
2.1kWhen the user wants a full ASO health audit, review their App Store listing quality, or diagnose why their app isn't ranking. Also use when the user mentions "ASO audit", "ASO score", "why am I not ranking", "listing review", or "optimize my app store page".
appeeky / aso-router
2.1kSingle entry point that routes any ASO, App Store, Google Play, app marketing, paid UA, monetization, retention, reviews, ratings, market-intel, or app-analytics question to the correct specialist skill in this library.
appeeky / attribution-setup
2.1kWhen the user wants to set up, debug, or interpret app install attribution — including SKAdNetwork (SKAN), Apple's AdAttributionKit, Google Play Install Referrer, MMPs (AppsFlyer, Adjust, Singular, Branch, Kochava), deep links, deferred deep links, conversion values, postback windows, or privacy thr…
appeeky / category-positioning
2.1kWhen the user wants to choose, change, or evaluate their App Store / Google Play category and subcategory — including primary vs secondary category trade-offs, chart-rank competitive analysis, category-driven discoverability, and how category choice affects featuring eligibility
appeeky / competitor-analysis
2.1kWhen the user wants to analyze competitors' App Store strategy, find keyword gaps, or understand competitive positioning. Also use when the user mentions "competitor analysis", "competitive research", "keyword gap", "what are my competitors doing", or "compare my app to".
appeeky / competitor-tracking
2.1kWhen the user wants to monitor competitor apps on an ongoing basis — tracking metadata changes, keyword shifts, screenshot updates, rating trends, or new features
appeeky / crash-analytics
2.1kWhen the user wants to monitor, triage, or reduce their app's crash rate — including setting up Crashlytics, prioritizing which crashes to fix first, interpreting crash data, and understanding how crashes affect App Store ranking
appeeky / creator-ugc-marketing
2.1kWhen the user wants to plan, brief, source, or measure organic creator / influencer / UGC marketing for their app — including TikTok creators, Instagram Reels, YouTube Shorts, micro-influencers, paid creator briefs, UGC ad creative for Meta/TikTok, affiliate programs, and seeding strategy
appeeky / custom-product-pages
2.1kWhen the user wants to design, deploy, or measure Apple Custom Product Pages (CPP) — the alternate App Store product pages with different screenshots, preview videos, and promo text shown to users coming from specific URLs (typically ad campaigns or social posts)
appeeky / in-app-events
2.1kWhen the user wants to create, plan, or optimize App Store In-App Events — the event cards that appear on the Today tab, search results, and your product page
appeeky / keyword-research
2.1kWhen the user wants to discover, evaluate, or prioritize App Store keywords. Also use when the user mentions "keyword research", "find keywords", "search volume", "keyword difficulty", "keyword ideas", or "what keywords should I target".
appeeky / localization
2.1kWhen the user wants to localize their App Store listing for international markets. Also use when the user mentions "localization", "translate my app", "international markets", "expand to new countries", "localize metadata", or "which countries should I target".
appeeky / market-movers
2.1kWhen the user wants to track App Store chart rank changes, find top gainers and losers, detect breakout apps entering the top 100, or identify apps dropping out of charts.
appeeky / market-pulse
2.1kWhen the user wants a comprehensive App Store market overview, daily/weekly market briefing, or combined view of chart movements, trending keywords, featured apps, and new releases.
appeeky / metadata-optimization
2.1kWhen the user wants to optimize App Store metadata — title, subtitle, keyword field, or description. Also use when the user mentions "optimize my title", "ASO metadata", "keyword field", "character limits", "app description", or "write my subtitle". For keyword discovery, see keyword-research.
appeeky / monetization-strategy
2.1kWhen the user wants to design or optimize their app's monetization — pricing, paywalls, subscriptions, or in-app purchases. Also use when the user mentions "pricing", "paywall", "subscription", "IAP", "how to monetize", "revenue optimization", "free trial", or "conversion to paid".
appeeky / onboarding-optimization
2.1kWhen the user wants to improve their app's onboarding experience, increase activation rate, reduce Day 1 drop-off, or optimize the first-run flow
appeeky / paywall-optimization
2.1kWhen the user wants to design, test, or optimize their app's paywall — layout, copy, pricing display, trial offers, plan structure, hard vs soft paywall, paywall placement, or paywall A/B tests
appeeky / press-and-pr
2.1kWhen the user wants to get press coverage, media mentions, or editorial features for their app — including writing press releases, pitching journalists, getting on "best apps" lists, or building an app press kit
appeeky / rating-prompt-strategy
2.1kWhen the user wants to improve their app's star rating, increase ratings volume, optimize when and how they prompt users for a review, or recover from a bad rating period
appeeky / referral-program
2.1kWhen the user wants to design, launch, or optimize an in-app referral / invite / share-to-earn program — including reward structure, mechanics, fraud prevention, deep link setup, and viral coefficient measurement
appeeky / retention-optimization
2.1kWhen the user wants to reduce churn, improve user engagement, or increase lifetime value. Also use when the user mentions "retention", "churn", "users leaving", "engagement", "DAU/MAU", "user activation", or "why are users uninstalling". For onboarding-specific issues, see app-launch.
appeeky / review-management
2.1kWhen the user wants to analyze, respond to, or improve their app reviews and ratings. Also use when the user mentions "reviews", "ratings", "negative reviews", "how to get more reviews", "review response", or "my rating is dropping". For broader ASO audit, see aso-audit.
appeeky / screenshot-optimization
2.1kWhen the user wants to design, optimize, or evaluate App Store screenshots and preview videos. Also use when the user mentions "screenshots", "app preview", "product page design", "screenshot design", "creative assets", or "what should my screenshots show".
appeeky / seasonal-aso
2.1kWhen the user wants to optimize their App Store listing for seasonal events, holidays, or trending moments — including keyword opportunities, metadata updates, screenshot theming, and timing strategy
appeeky / subscription-lifecycle
2.1kWhen the user wants to optimize their subscription business end-to-end — from trial start through renewal, cancellation, and win-back
appeeky / ua-campaign
2.1kWhen the user wants to plan or optimize paid user acquisition campaigns. Also use when the user mentions "Apple Search Ads", "user acquisition", "paid ads", "UA", "ad campaign", "install campaign", "Facebook ads for apps", "TikTok ads", or "cost per install". For organic growth, see aso-audit.
appeeky / web-to-app-funnel
2.1kWhen the user wants to design or optimize the funnel that takes web visitors into installing and onboarding the app — including smart app banners, web-to-app deep links, deferred deep links, web onboarding (Stripe-paid web flow before app install), QR codes, "open in app" CTAs, and the trade-off bet…
appeeky / app-clips
2.1kWhen the user wants to implement, optimize, or use App Clips for app discovery and conversion